Alexa Chung Launches ALEXACHUNG Pre-Fall 2017 Collection - Fashion Worldwide

Alexa Chung is a muse to many fashion designers because of her distinctive personal style. We all know her from the fashion magazines. Last month she was a busy girl because she launched ALEXACHUNG Pre-Fall 2017 Collection.

You should know that Chung was scouted after being seen in the comedy tent at the Reading Festival. She was at the age of 16. She modelled for teen magazines: CosmoGIRL! and Elle Girl. Her portfolio of projects include companies like Sony Ericsson, Urban Outfitters, Fanta and Sunsilk.

Alexa frequently appears on the Best Dressed lists, being a regular model for Elle, Vogue and Harper’s Bazaar. Chung is often seen in the front row at fashion shows.

After all those collaborations, Alexa developed a unique style being highly appreciated for it. For the past days, she released a signature label ALEXACHUNG.

So, here is the Pre-Fall 2017 Collection.

The It girl we all love, decided to hold her first show at the most unexpected place. This was a Danish Church next to Regent’s Park in London. The presentation was meant to feel like a wedding.

This collection had lots of denim pieces. We all expected that because she has been seen multiple times in all kinds of jeans. Her designs represent her and her style totally. The collection was a contrast between masculine elements and feminine and girly details.

Photo Source: Vogue


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